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Launches

Podcast episode release

Tease the guest, announce the drop, share the best moment, and catch weekend listeners.

4 posts over 8 days · Text-first · 1 optional image · by Playbooks

−2 Teaser

+5 Weekend listen

The posts

  1. −2

    12:00 · 2 days before release day

    shoptalk

    Teaser graphic

    shoptalk New Shop Talk episode in 2 days: Pricing without fear, with Ada Obi.

    Teaser

    Shown on Instagram · graphic made from your details

    Why it works: The guest's name is the hook; their followers will look out for it.

  2. Release day

    08:00 · on release day

    shoptalk

    Out now graphic

    shoptalk Out now on Shop Talk: Pricing without fear with Ada Obi. Link in bio

    Out now

    Shown on Instagram · graphic made from your details

    Why it works: Morning-commute timing for the first listens.

  3. +2

    12:00 · 2 days after release day

    shoptalk

    Best moment graphic

    shoptalk Our favourite moment from Pricing without fear: “Raise prices on new customers first.”

    Best moment

    Shown on Instagram · graphic made from your details

    Why it works: A quote picked after release travels further than a summary written before it.

  4. +5

    17:00 · 5 days after release day

    shoptalk

    Weekend listen graphic

    shoptalk Weekend listen: Pricing without fear with Ada Obi. Link in bio

    Weekend listen

    Shown on Instagram · graphic made from your details

    Why it works: Weekends are when long episodes get played.